How Do Brands Preserve Valuables that Degrade Over Time?

By Monday, September 28, 2015 0 No tags Permalink

Every industry comes with its own unique challenges. For example, any company in the electronics industry has to continuously find a way to improve their products, and to convince customers to purchase a new model rather than the old one. For some companies, the main challenge is how to keep their product usable and safe, especially when it is something that will simply degrade over time. Things like food, books and videos will all degrade with time if they are not taken care of properly. So how do these brands do it?

Food Storage

Brands that work with food are especially concerned with degradation over time. When you have a surplus, you need to be able to store food so that it doesn’t go bad before you can sell it. The same can be said for transporting good, as they are no good if they are spoiled by the time they arrive at their destination. For companies in the food industry, having a way to store food either in one location, or on the go, is something that every company needs. There are two main methods that the food industry uses to preserve their valuables.

The first method used is to keep the items cold. When food items are kept frozen, the natural chemical reactions that normally degrade the product are slowed down. Refrigerated trucks are used to transport the goods from one place to another, and large refrigerated warehouses are used to store the goods until they are ready to be sold or moved. Cold storage construction companies specialize in building such warehouses, allowing large amounts of food to be stored for long periods of time, without risk of the food spoiling.

The second method is canning. Storing food items in cans is a process that has been around for decades, and it works as effectively as ever. A man by named of Nicholas Appert discovered that if you heated a product up, and stored in in an airtight container, it would not spoil. Eventually the idea progressed to storing the food in unbreakable tin containers, and we have been using essentially the same process ever since. By storing food in this matter, no preservatives are needed, so you do not need to alter the product in order to keep it from degrading.


When it comes to media – Books, videos, music, etc. – there are several things that you need to consider. First, you need to think about how to preserve the physical product, and second, how to save the information stored within. As technology progresses and time moves on, books begin to wear down, old technology becomes obsolete, and the information within these items becomes at risk.

To preserve books, several methods can be taken depending on your goal. If you want to save the physical book, you can do things like keeping it in a temperature controlled environment, and limiting the amount of UV light it is exposed to. If you simply want to save the information within, photocopies are often taken, or the pages are glued onto a more secure material.

For things like video and audio recordings, often they need to be transferred to a more current format. For example, VHS tapes will be copied onto a DVD, or a DVD will be saved to a hard drive. As time goes on, the old products are more likely to break, or you will not be able to find the right components in order to use the media, so transferring the data over is essential if you do not want to lose the information.

While some valuables degrade faster than ever, for many companies thought must be put into how you are going to preserve things that are valuable to your company. Just like food companies cannot operate if their product is spoiled, neither can any company who relies on media, and finds that their medium is out of date. Luckily, for just about everything that needs to be preserved, there is a way to preserve it.

No Comments Yet.

Leave a Reply